INGREDIENT
Hydroxyethyl Urea
Advanced Humectant & Skin Conditioning Active
What is Hydroxyethyl Urea?
Hydroxyethyl Urea is a modified derivative of urea widely used in cosmetic formulations for its advanced humectant and skin-conditioning properties. It helps improve skin hydration by attracting and retaining moisture while also supporting skin smoothness and overall texture. Unlike traditional urea, it provides effective moisturization without significant keratolytic action, making it particularly suitable for daily hydration and sensitive skin formulations.
What Does It Do For The Skin?
04
Lightweight, Non-Sticky
Feel
Provides effective hydration with a smooth, elegant, non-tacky finish.
05
Boosts Active
Ingredient Delivery
Enhances skin hydration to support better absorption of skincare actives.
06
Promotes Gentle
Skin Renewal
Assists in mild exfoliation by helping remove superficial dead skin cells for healthier skin.
01
Delivers Deep
Hydration
Acts as a powerful humectant to attract and retain moisture for long-lasting hydration.
02
Softens & Smoothens
Skin
Improves skin texture by boosting moisture levels for a softer, supple feel.
03
Supports Skin Barrier Health
Maintains hydration balance to strengthen the skin barrier & reduce moisture loss.
